Our History

It all began in 2008 with a 400sqm site in Knox, Victoria

Second Store

We then went a little bigger with our second store in Pakenham, Victoria

Third Store

Shortly after we opened our third store in Lyndhurst, Victoria


We commenced franchising with our first ever Franchised Store


Pilot program with Muffin Break

In 2014 we trialled integrating two great brands under the one roof with Muffin Break. Reservoir was our pilot location in bringing premium coffee, freshly baked food and muffins into a Playcentre. It was a hit!


Muffin Break & First Interstate Stores

2015 was a big year for us, we commenced our partnership along with opening our first two interstate stores in Perth and Adelaide


Our first NSW Store & Online Booking System

Our first NSW store opened in July 2017, Just in time for the busy school holidays. Featuring a Pamper Room


We went further up north with our first QLD store.

We opened in Sunny Queensland. We took over an existing Playcentre, refurbished it with a new playground and turned it into a Croc's Playcentre.


A Pink Tree & a 5 Level Playground

We took things to a new limit in Western Sydney, a 10 meter pink tree and 5 level play structure.


A new store in Western Australia

Pinjarra, WA


We enter our 10th year of franchising and 15th year of operations

2023 reaches significant milestones for the Croc's Playcentre brand as we reach our 10th year of Franchising and 15th year of operation.

Interested in owning a Croc's PLaycentre?

View Available Opportunities